Hosted by Gears Magazine, ATRA’s Powertrain Expo is ground zero for the latest in transmission product and information technology. Powertrain Expo is an international show with exhibitors and guests from every corner of the globe, meeting annually to compare products and services and learn the newest technology affecting the transmission industry!

From its beginning, in 1993, ATRA has had one mission: to help transmission shops gain and keep more customers and to help technicians fix cars. It’s a simple idea but not such an easy task. With the ever-changing marketplace and rate of technological advances, it’s an even more significant challenge for transmission specialists to stay at the top of their profession. That’s why so many transmission professionals make it a point to attend ATRA’s Powertrain Expo—every year. And because it’s such a popular event for transmission professionals, you’ll have an opportunity to network with shop owners and industry leaders, all working to make their business and the industry a success.

It’s four days of education with a mix of fun and excitement, running from August 31st – September 4th. If you’re returning, welcome back. If it’s your first time at the most extensive transmission repair event in the world, then be prepared for an experience you’ll never forget.