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Wrangler NFR Kickoff Party
The 2017 Wrangler NFR Kickoff Party at the South Point.
This year’s kickoff event is Free and open to the public and features a concert with country music performer and Las Vegas native Sierra Black.
A popular performer, Sierra Black plays both on and off the Strip. She has delivered such high-profile performances as the national anthem at the National Finals Rodeo and the Coyote Fest in the Orleans Arena. She spends her downtime attending shows by legends like Reba and Brooks & Dunn, studying their every move in her tireless quest to keep improving.
“When I’m working in Nashville and mention Vegas, people say, ‘You are in Nashvegas,’ and that has become the perfect description for my music and style,” Sierra says. “It has an all-American appeal and foundation, yet there is always a little extra pizzazz and glamour.”